Don’t let any of your sales team lose a sale or, worse yet, a customer. Unfortunately, it happens every day in all types of retail businesses.
For example, my wife and I once went to a flooring store to shop for a particular floor tile we had learned about and thought would be ideal for a remodeling project we were planning. The store featured much of what customers want when they go shopping. They had a good inventory, very nicely displayed, with a lot of top quality, name brand product options. But they did not make a sale and, in fact, lost a customer as a result of the sales lady who waited on us. She was rather rude and insulting! As a result… we walked out and have never gone back to that store. They lost what could have been a sale as well as a good customer. Continue reading Don’t let your sales team lose a sale or a customer